Learning- Applied AI in Marketing & eCommerce
- AI for Product Management Mind The Product/Google Cloud course

A.I. USE CASE #1 - Using A.I. to build a full SaaS site

Golf habit tracking AI-built SaaS. Full own branding. Real users. Target: Build a SaaS, according to Figma, integrating backend/auth/payment."Dial in like the pros. Improve consistency and lower scores with repeatable swings and habit creation."How it supplements my career/knowledge:
• LLM prompt-base development process
• AI industry
• Product Design - Full UX
• Product Strategy
• Web App development understanding
FE/BE databases, authentication, app submission
• App psychology research (sticky/onboarding etc)

Link to full LinkedIn Article:

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A.I. USE CASE #2 - Using A.I. to power features

EstimateConsulting.com

Using a domain name I already owned, I applied an AI-powered LLM (Google Gemini) to power a consulting website in order to test A.I. powered features. Based on the description of your project, it will provide a cost for your project. It can suggest required roles to complete the task - or you can select your own for costing. [short custom project for learning only]• Integrates Gemini API's to provide real-time estimates for digital project builds.
• Uses average day rates for consultant roles.
• Presents 4*+ Google Review related consultants in your area based on city inputLearning/career benefits:
• AI feature integration • Rate calls/limiting understanding • UX vs AI considerations

Link to full LinkedIn Article:

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Insight-led approach to Product Development

via Quantitative/Analytical tools:  (providers)
Google Analytics & Firebase for apps (Google)
IBM Metrics suite (Coremetrics/Acoustic)
Rich-data (Tableau)
Bridge (apps)
Heat/Scroll mapping (CrazyEgg)
Session recording (IBM tealeaf)
A/B / multi-variant testing (ABTasty)
Competitor landscape reports (Sophus3)
In-car telemetary (JLR)

via Qualitative Analytical tools:
Onsite survey (Psyma)
Onsite feedback widget tool (own build)
Live chat transcripts (Sitel)
User testing via focus groups (Maze)

Domain Investing

usermove is the brand under which I invest / trade domain names - 'Digital Real Estate'. Significant learning curve understanding domain lifecycle, valuation methods, wholesale vs retail channels etc. 7pm each night domains expire, providing an opportunity to acquire undervalued assets. Some significant ROI with sales such as;
$10 -> $1,000
$10 -> $2,100
etcHow it supplements my career/knowledge:
• Domain research & valuation
• Developed domain valuation formula: 'The uMethod'
• Registrar and industry tool learning
• 2,000 Domain Industry X followers from scratch
• Included in 'Top 300 domainers of interest' list
• Types of domains: Geo, brandables, keyword

Fiveaside®

End-to-end creative and product launch of an 8-bit inspired football game. Crowdfunding certainly isn't a case of 'build it and they will come', many hours spent working the socials, appearing on podcasts and engaging in forums. Successfully funded and the real product is in 10+ countries around the World.How it supplements my career/knowledge:
• Crowdfunding
• Holistic digital marketing
• Product cost / ROI
• Trademark registration
• Minted an NFT based off the artwork

Anything else?

I'm 15 minutes older than my brother - twins with a palendrome birthday

I've been referenced on a UK No 1. song - Tinie Tempah 'Pass Out'

I've played cricket with England International players

I qualified as a full Level 3 Personal Trainer

I've witnessed a pro tournament hole-in-one

I've got a Royal Warrant on my wall - my Grandfather's London tailors served the Royal Family

I've Interrailed around Europe

I went to the same school as William Shakespeare

I ran the Silverstone race track 10k race for fun < 1 hour

I worked on LMA Football Manager 2007 game whilst at Codemasters

I'm 15 minutes older than my brother - twins with a palendrome birthday

I've been referenced on a UK No 1. song - Tinie Tempah 'Pass Out'

I've played cricket with England International players

I qualified as a full Level 3 Personal Trainer

I've witnessed a pro tournament hole-in-one

I've got a Royal Warrant on my wall - my Grandfather's London tailors served the Royal Family

I've Interrailed around Europe

I went to the same school as William Shakespeare

I ran the Silverstone race track 10k race for fun < 1 hour

I worked on LMA Football Manager 2007 game whilst at Codemasters

I'm 15 minutes older than my brother - twins with a palendrome birthday

I've been referenced on a UK No 1. song - Tinie Tempah 'Pass Out'

I've played cricket with England International players

I qualified as a full Level 3 Personal Trainer

I've witnessed a pro tournament hole-in-one

I've got a Royal Warrant on my wall - my Grandfather's London tailors served the Royal Family

I've Interrailed around Europe

I went to the same school as William Shakespeare

I ran the Silverstone race track 10k race for fun < 1 hour

I worked on LMA Football Manager 2007 game whilst at Codemasters

I'm 15 minutes older than my brother - twins with a palendrome birthday

I've been referenced on a UK No 1. song - Tinie Tempah 'Pass Out'

I've played cricket with England International players

I qualified as a full Level 3 Personal Trainer

I've witnessed a pro tournament hole-in-one

I've got a Royal Warrant on my wall - my Grandfather's London tailors served the Royal Family

I've Interrailed around Europe

I went to the same school as William Shakespeare

I ran the Silverstone race track 10k race for fun < 1 hour

I worked on LMA Football Manager 2007 game whilst at Codemasters